Following our original report putting the iPhone 16 and other hardware event on September 10, another source is confirming the date and release schedule.

September is the traditional month for Apple's fall releases to be introduced, including its flagship launches like the iPhone 16 device range. While Apple has yet to actually confirm when the event will take place, a report on Friday makes the claim that it will happen on September 10.

Friday's report from Bloomberg cites "people familiar with the situation" in marking the date for the launch. Despite a lack of an announcement as of yet, the report says that Apple is "making preparations for that date."

After the event itself, Apple will be putting its new products on sale starting from September 20, the report adds. The release list will include iPhones, AirPods, and the Apple Watch Series 10.

What probably won't make it to the event are Macs, which tend to arrive a month later during an October event.

Guessable timing

While it is getting quite close to the period that observers would expect for the launch event to occur, the report isn't entirely surprising.

The September 10 date, as previously discussed at length by AppleInsider, is expected by many for a number of reasons. This includes things like Apple preferring to launch products on a Tuesday in early September.

Since September 3 follows Labor Day, that makes September 10 a more likely prospect.

What the report does do is offer a claim that someone in or close enough to Apple is allegedly aware that the date is officially September 10.

However, despite the educated guesswork of the rumor mill and the general belief of it happening on September 10, it's entirely possible for Apple to use a different date entirely.

No-one will truly know when the Apple Event will be outside of the company until invitations get sent out. Real ones this time.