The iPhone was crucial to the BBC's coverage of the 2024 UK general election, with kits including it used to broadcast live from the vote counts.

On July 4, citizens of the UK went to polling stations across the country to cast their vote in the general election. As usual for an election, the broadcasters had wall-to-wall coverage throughout the night as votes were counted and winning members of parliament declared.

In its bid to further its coverage of the election, the BBC decided to stream video from over 370 locations across the country used to count the votes. While it did rely on reporters and crews to handle declarations and interviews, it also had a constant feed from high vantage points, observing the entire area.

A simple kit

Demonstrated by Laura Garcia on TikTok, the "Count Cam" was a simple premade kit with basic instructions that anyone could easily follow and set up.

Shipped in a tube, the live broadcasting kit consists of a tripod with a smartphone mount on the top, an iPhone, a battery pack, instructions, and a warning label informing others of the stream. The iPhone had to be connected to the included battery, mounted to the tripod, and then positioned in the right place to cover the counting area.

The iPhone shown in the video is either an iPhone 11 or iPhone 12, based on the rear camera arrangement and the front notch. The BBC could potentially use other models or devices from other vendors in its other kits, though it may want to use the same ones throughout to maintain consistency of picture quality and for device management.

Each iPhone was preconfigured to hide or eliminate unneeded apps, since it was only to be used to capture footage and to immediately provide the feed over a cellular or Wi-Fi connection. At one point in the video, only icons for TVU Anywhere, Settings, and Safari are visible.

TVU Anywhere is a live streaming app for iPhone and Android that can be used to transmit full HD live video over bonded cellular. Aggregating a SIM card's connection with Wi-Fi for increased bandwidth, it can be used by broadcasters to not only capture video, but also transmit footage to the iPhone, such as if a remote interview is taking place.

A broadcasting assistant

The kit gives the BBC the means to set up observatory streams practically anywhere. With simple instructions, the kits could feasibly be sent to anyone and quickly used to create a broadcast-quality live feed, without the expense of a full news crew.

As the iPhone has become more popular over the years, it has also turned into a broadcaster's ally, with it regularly used for news coverage when news crews are not available.

During the COVID-19 pandemic, the iPhone became an important part of allowing on-air personalities to continue working from home. In the case of the NBC Today Show, a pair of iPhones and an iPad were used by hosts to film themselves at home, with the setup handling the rigors of remotely hosting a live show.