This story is part of Holiday Gift Guide 2019, your source for the season's best gifts and deals, hand-picked by the experts at CNET.

Black Friday is only a few days away and the deals have started early. With a host of deals on phones already starting to pop up, here's a breakdown on where some of the best deals lie for iPhone, Samsung Galaxy phones, Google Pixel phones and more.   

If you're switching carriers or adding a new line, most have deals in place to get you a free new iPhone or Galaxy if you trade in your current phone (some even have "buy one, get one" deals). But most of these carriers offer these deals year-round, so for this list, we're going to keep the focus on upgrades and unlocked discounts. 

We'll keep updating this list as more prices are slashed and ads are released from the carriers and retailers like Amazon, Best Buy, Target and Walmart. For even more online shopping deals, see our roundup of the best deals under $30 and best deals for $100 and under. If you're a big spender, we also compiled a roundup of the best Black Friday deals under $250. Happy shopping!

As always, all the prices here are accurate at the time of publication but are subject to change. 

Black Friday iPhone deals 

Angela Lang/CNET

If you're not sold on getting a new iPhone 11, 11 Pro or 11 Pro Max and are good with getting last year's still-impressive iPhones, Walmart has a pretty tempting offer. While it isn't discounting the iPhones' list price, it is offering a $450 virtual gift card with the purchase of an XS and a $400 gift card if you buy an XS Max or iPhone XR. 

You don't need to trade in your old phone to get the offer, but if you do you can save up to another $250 depending on the phone and condition (an iPhone 8 Plus 256GB or newer will get $250). The trade-in will need to be done in stores, which will offer a similar discount and offer the deal between Nov. 28 and Dec. 1 at 11:59 p.m. local time. Sprint users will also be able to do this deal in stores. 

The online portion of the deal runs from 10 p.m. ET on Wednesday, Nov. 27, through 6 p.m. ET on Thanksgiving, Nov. 28 and then again Sunday, Dec. 1 at midnight E.T through 2:59 a.m. ET on Tuesday, Dec. 3. 

Note: You will need to purchase the phone on a carrier payment plan.  Read the iPhone XS review.

Angela Lang/CNET

Walmart is doing a similar, smaller deal for the iPhone 11, 11 Pro and 11 Pro Max. While it is not offering the same amount for the latest iPhones, $300 is still a solid offer especially considering you don't have to trade in your phone or switch to a new provider. 

The deal for the latest iPhones follows the same times and restrictions as the XS and XS Max. If you want to do a trade-in, you'll need to head into a Walmart store between Nov. 28 and Dec. 1. 

AT&T and Verizon users can do this deal online or in stores. Sprint users will also be able to do this deal, but need to go into stores.  Read the iPhone 11 review.

Angela Lang/CNET

Best Buy's iPhone 11 deal is great if you're looking to upgrade from a recent phone like the iPhone X, XR or XS. The electronics retailer is offering up to $500 off if you're trading in one of those devices in good, working condition and buying an iPhone 11, 11 Pro or 11 Pro Max. You'll need to be on AT&T, Verizon or Sprint and purchase the new device on your carrier's installment plan, but it's a nice discount nonetheless.  

Older phones will get a discount, but it won't be as substantial. Regardless you will need to go into a physical Best Buy store to get the deal. The deal runs now through Cyber Monday. 

Unlike other deals, the discount will not be given on a gift card. Instead, your monthly payment will go down to reflect the updated pricing.  Read the iPhone 11 review.

Target is offering a $200 discount if you upgrade to a new iPhone 11, 11 Pro, 11 Pro Max, XS or XS Max. No trade-in is needed, but you do need to buy on your carrier's payment plan. While not as hefty as the Best Buy or Walmart deal, those with Target RedCard credit card will be able to stack this with the 5% back that card offers for a little extra savings. 

The deal runs from 7 a.m. local time on Black Friday through Sunday, Dec. 1.  Read the iPhone 11 Pro Max review.

Black Friday Android deals

Angela Lang/CNET

Like with the iPhones, Best Buy has some aggressive offers for those looking to upgrade their Galaxy phones offering between $400 and $500 off on the latest Galaxy phones, so long as you upgrade on an AT&T, Verizon or Sprint installment plan. If you're willing to trade in your older phone you could knock off another $250.  

The deal requires you to head to a Best Buy store and the actual trade-in discount will vary depending on the phone you're trading in. The deal also extends to the Galaxy S10 Plus 5G on Verizon and Sprint as well the Galaxy Note 10 Plus 5G on Verizon. 

Unlike other deals, the discount will not be given on a gift card. Instead, your monthly payment will go down to reflect the updated pricing. 

The deal runs now through Cyber Monday (Dec. 2).   Read the Galaxy Note 10 Plus review.

Juan Garzon / CNET

Like Best Buy, Walmart will have strong Galaxy deals including offering a $450 virtual gift card with the purchase of a Galaxy S10, S10 Plus, S10 5G (on Verizon), Note 10 and Note 10 Plus on an AT&T, Sprint or Verizon installment plan. 

Those looking for an S10e or Note 9 will be able to get a $300 eGift card, whereas those heading into a store to trade-in can get up $700 in gift cards depending on which phone you're upgrading from. 

The deal starts online at 10 p.m. PT on Thanksgiving night (11/27) and runs through 6 p.m. ET on Black Friday (11/28) before returning at 3 a.m. ET on Cyber Monday and running until 2:59 a.m. ET on Tuesday 12/2. 

Local stores will do something similar, but you'll want to check the hours and stock before heading in. Verizon and AT&T users can upgrade online, but Sprint users will need to do the whole process in stores. Read the Galaxy Note 10 review.

Sarah Tew/CNET

Looking for a new Pixel? Target's deal will get you a $300 gift card if you buy a Pixel 4 or 4 XL on an AT&T or Verizon installment plan. No trade-in is required, but you do need to go to a physical store. 

The deal starts Thanksgiving night at 5 p.m. local time and runs through Sunday, Dec. 1.  Read the Google Pixel 4 review.

Angela Lang/CNET

Google's older Pixel 3 lacks some of the bells and whistles of the new Pixel 4 line but it does still have an excellent camera and runs the latest version of Android. Target's deal will get you a $550 gift card if you buy a Pixel 3 or 3 XL on an AT&T or Verizon installment plan. 

No trade-in is required, but you do need to go to a physical store. The deal starts at 5 p.m. local time on Thanksgiving and runs until Sunday, Dec. 1.  Read the Google Pixel 3 XL review.

Don't want to lock yourself into a monthly payment plan? Best Buy is knocking off $200 on the price of an unlocked Galaxy Note 10 or Note 10 Plus. While not as hefty a discount, the fact that you don't need to trade-in or commit to a carrier is a perk.  Read the Galaxy Note 10 review.

Sarah Tew/CNET

Buyers looking for an unlocked Pixel 4 can save $200 on the 4 or larger 4 XL at Amazon or Google's Store. Both stores are selling the phones unlocked, which means it should work on all four major carriers. If you have an Amazon Prime credit card, however, you can save a little more, thanks to the 5% cash back that it offers.  Read the Google Pixel 4 review.

Jason Cipriani/CNET

Amazon is offering free Galaxy Buds with a purchase of the Galaxy S10 or S10 Plus. Both phones are sold unlocked, with the addition of the wireless earbuds making for a savings of $117 on either device. 

Those looking to trade in a phone and get a deal with the free earbuds should head to Samsung, which can help knock a few hundred dollars more off the price depending on the device you're trading in. Samsung's deal of free buds also applies to the S10 5G, Note 10, Note 10 Plus and Note 10 Plus 5G.  Read the Galaxy S10 review.

Angela Lang/CNET

The OnePlus 7 Pro was one of 2019's most impressive phones when it launched earlier this year, and it will get even cheaper on Black Friday. OnePlus is taking $150 off of its unlocked 7 Pro. While not as powerful as the 7T, it still features a Qualcomm 855 processor, runs Android 10 and has 8GB of RAM with 256GB of storage. Available unlocked, the phone will work with AT&T, Verizon and T-Mobile's 4G LTE networks. 

Those looking to save little more can also trade in their phone to OnePlus. The deal is available now.  Read the OnePlus 7 Pro review.


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Originally published earlier.